The websites that we build are full of data about people, places, products and more. As designers we work very hard to present data to our users in an easily comprehensible and aesthetically pleasing way. However what we often don’t do is consider how easily our non-human counterparts (computers) can read and make sense of…
If you’re on this page you’re probably already convinced of the importance of attracting organic traffic. You’re comfortable with the idea that SEO is an ever-changing industry. One that is largely dictated by great user experiences and search engines aiming to return highly relevant results. A good SEO Checklist is the key to keeping your…
So, you’ve just updated your website following SEO best practices. Time to sit back and relax, and take a well-deserved break, right? Not so fast! The web is not a static place. Google rolls out search algorithm changes daily. Other sites update their content and links all the time. And, you (hopefully) update your site…
We use a complex system of checks for detecting the social profiles associated with a website. Part of it is simple, like checking whether your site is listed in the website field of a social media profile, part of it is more involved. If after we go through our checks we still can’t find the profiles…
Site Layout Architecture 1. Ensure content is clear and upfront – Content should be front and centre on any web page. At a minimum the page’s title should be ‘above the fold’; that is visible without the visitor having to scroll. 2. Avoid too many ads above the fold – While display advertising is an essential…
Does Keywords Still Matter in 2016? Back in the early 2000s, microsite millionaires were springing up like daisies. Fortunes were literally made overnight because of the way Google SEO worked, and the formula couldn’t have been simpler: Identify a neglected niche using keyword research (and Amazon’s autofill function) Create a microsite for that niche with…
Google Keyword Tool was an excellent keyword research tool, but Google has killed it. So what are you going to use for your keyword research? You can pay for a keyword tool or use the new Google Keyword Planner instead . This article outlines how you use it. If you want to make improvements to rankings this is an…
why we need to improve backlinks, simple to rank higher in search results & pull more traffic like a magnet. This 50 Great Ways To Increase Quality Backlink, will definitely make you stand out of the crowd only if you follow it. So coming to off site SEO, we focus on Backlinking, specially to boost your results…
Google optimisation and search ranking for your website is based on the premises that the more people like your website, visits your website and find it valuable the much higher ranking you deserves in search results. You already know that the only way to get your website on top of that google search is to…
SEO Tip : Focus on your audience Everyone believes they are a SEO expert these days. Everyone understands the basics, such as keyword rich content is king and that you should optimize your site for search engines to locate you. However, many have lost focus on why they are trying to have the search engines notice you,…